The visual component of the written word is typography. Typography sets a mood of the content. A good typography introduces positive vibes and delivers a delightful experience to users. Readability refers to the way in which words and blocks of type are arranged on a page. Readability is dependent upon how the typeface is used. Readability: Line length Kerning Tracking Alignment Leading How well one individual character can be distinguished from another is legibility. It’s an